While our president’s policies manage to continue to tank the stock markets and erode confidence, Rush Limbaugh demonstrates how to generate income for a business:
Fox News and CNN each aired Limbaugh’s keynote speech to the CPAC Saturday afternoon. It was the biggest draw all weekend on cable news.
• From 4:46pm-6:20pmET Fox News averaged 511,000 A25-54 demo viewers and 2.22M Total Viewers. The network peaked at 6pm with 602,000/2.73M. FNC also produced an hour Sunday night at 9pmET with speech highlights which drew 454,000/1.66M. It was Sunday’s most-watched cable news hour.
It wasn’t known by Rush the CNN was going to carry the speech but they hit the jackpot too:
• CNN added another 222,000 demo viewers and 932,000 Total Viewers for their Limbaugh coverage from 4:47pm – 6:12pm.
And they have continued running with the story as well, it was a wise move for them.
And what about MSNBC, you know the network that only shows one 50 second clip over and over?
• MSNBC stayed with their documentary programming which, from 4pm-7pm, averaged 163,000 demo viewers and 374,000 Total Viewers.
After all what profiteth a network if it gains views for a day but angers it’s niche market? It also explains why Letterman goes on the attack but still hasn’t managed to come up with any joke critical of Obama.
P.S. If you don’t understand the line above then you need to read this post.