I was incredibly anxious to watch Morning Joe today.
After yesterday’s signals concerning Fl-13 and the unexpected GOP win this had the potential to be the most entertaining MSNBC broadcast I’ve seen since coming home at 3:45 AM with Stacy McCain and Dan Collins in time to see Keith Olberman melt down over Scott Brown’s Massachusetts win.
To their credit the Morning Joe table, particularly Mika Brzezinski did not sugarcoat or spin this race (with the exception of Axelrod) as anything other than a disaster for the democrats. In the 7 AM Hour Chuck Todd went deeply into the polls they had done suggesting that Alex Sink was the better candidate with the right message and was doing well with independents.
The moment he said this bells started to ring in my head as a piece I linked earlier from the Miami Herald blog came to mind:
Whoever gets his base out wins. That’s pretty cliché. But it’s true.
Ask Alex Sink. Her campaign did a great job of messaging to independents and crossover voters.
That sounds an awful lot like a special election campaign we had in Massachusetts last year when the party backed Gabriel Gomez because of his supposed appeal to independents and Democrats.
Meanwhile Mr. Jolly took a different approach:
It’s a swing district. But the Jolly campaign focused more heavily on Republicans and a Republican message.
Sink surrogates talked about climate change and oil drilling and abortion. Jolly was more red meat. There was lots of Obamacare talk and messaging.
Hold on, are you telling me that Dave Jolly’s plan to win in FL-13 was to appeal to and turn out the GOP base? No wonder the establishment GOP hated his campaign:
Their frustration had been mounting for weeks. But by late January national Republicans had had it with David Jolly, their candidate in Tuesday’s nationally watched Florida congressional special election.
The candidate had just told the state’s top political reporter that he disagreed with an ad the party was airing against his Democratic opponent — a spot paid for with the nearly $500,000 the GOP had already spent on Jolly’s behalf.
I mean it’s one thing to run against Obamacare but to run against illegal immigration:
While Democrat Alex Sink candidly ran on the open borders agenda by disclosing that the motivation behind amnesty is so that we can all keep our housekeepers, Jolly categorically rejected amnesty. He ran an ad proclaiming that he is “in favor stronger borders. Not amnesty.” In a tight race, you don’t waste time or money on ads that don’t have a central issue at stake.
Standing on conservative principles, rallying the base, attacking amnesty, Presidents McCain and Romney and Senator Gomez and every member of the rotating GOP establishment that appears on cable will tell you that’s not how it’s done.
Lucky for David Jolly he didn’t listen, instead he took the advice of Ted Cruz, Sarah Palin & Rand Paul from CPAC 2014 who all said that standing on good conservative principles inspires the base and wins elections,.
Yesterday David Jolly won doing just that I hope that the GOP will look at candidates like Karen Testerman in NH and be wise enough to figure it out.
Heading into the governor’s race, Crist has an Obama team guiding him, and he has been moving farther and farther left now that he’s a Democrat. He seems to understand base elections.
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