An old lecturer of mine once said that marketing is a combination of art and science. As I delve into the world of internet marketing further, I find what he said to be true. Marketing involves a lot of creativity, but it is also a scientific process. Both creative thinking and data-driven decision making abilities are critically important if you want to be a good internet marketer.
One of the best ways to master these skills – and the other essential abilities every marketing executive must have – is by pursuing an MBA from top names such as Pepperdine University. Today’s best MBA programs are tailored not only to help you master marketing-related skills, but also to allow you to understand the A-to-Z of internet and mobile marketing along the way.
Upon completing the course, you will have a vast new array of knowledge to implement.
Find out more about these knowledge and other details about how an MBA can help you be a better marketer from the Anatomy of a Marketing Executive by mbaonline.pepperdine.edu.