While I remain unimportant enough a voice that Twitter hasn’t gotten around to banning me yet (although I’m doing my best by speaking plainly) Twitter’s decision to ban Carpe Dorktum presents a problem for their shareholders which can be explained in two screen shots:
One is the low end and one is the high end of followers.
Donald Trump and Donald Trump JR have already shown a willingness to retweet Carpe Donktum videos. It is unlikely that this will stop just because he is off twitter, but now there will be a difference.
Last week when Donald Trump or Donald Trump JR retweeted Carpe Dorktum 5-82 million potential customers of the advertisers of twitter had a chance to see any ads placed on or near the said account when a user clicked on it.
This week if Donald Trump or Donald Trump JR tweet out such a link those 5-82 mill potentials those who click on that link will end up off of twitter which means twitter’s advertisers will not get those eyeballs. They will go to Parler or facebook or maybe to the Carpe Dorktum youtube channel.
I’d bet real money that those twitter advertisers could by ad space with him fairly cheap.
Now if I was an investor in twitter I’d not be all that happy about losing those eyeballs and the ad dollars that will go elsewhere and if Twitter was operating like a business rather than a polictical pac whose primary object is to elect Democrats they might be worried too.